Privacy Policy

Last updated: October 2025

Elite Digital Solutions (“Elite Digital”, “we”, “us”, or “our”) operates https://elitedigital.four.africa and https://www.elitedigital.co.ke. We are Kenya’s leading Apple Authorised Reseller and Service Provider, providing premium technology products, enterprise solutions, and customer support.

1. Information We Collect

When you interact with our website, visit our stores, or use our services, we may collect:

Account & Facebook Login: When you sign in using Facebook, we receive your name, email address, and Facebook profile ID and photo (if you grant permission). We do not receive your Facebook password.
Orders & Services: Contact information, billing and shipping address, order history, and communications with our support team.
Marketing & Preferences: Your email address and preferences when you subscribe to our marketing updates or newsletters.
Technical & Usage Data: Device type, browser, IP address, and cookie identifiers used to improve site performance and security.

2. How We Use Your Information

We use collected data to:

Create and manage customer accounts and logins.
Process orders, warranties, and service requests.
Provide technical and customer support.
Improve our website and product offerings.
Send marketing communications about Apple product releases, special offers, and new updates — typically once every 1–2 months or following Apple events.
Comply with legal obligations and fraud prevention.

You can opt out of marketing emails anytime by clicking “Unsubscribe” at the bottom of our messages.

3. Legal Basis for Processing

We process personal data based on:

Contract: To provide requested products or services.
Legitimate Interest: For customer relationship management and security.
Consent: For marketing communications.
Legal Obligation: To meet regulatory or tax requirements.

4. Sharing and Disclosure

We do not sell personal information. Data may be shared only with:

Service providers (e.g., hosting, delivery, payment, analytics) under strict confidentiality.
Authorized partners (e.g., Apple, financing providers) when necessary to fulfill a transaction.
Regulators or law enforcement if required by law.

5. Data Retention

We retain your data only as long as necessary for the purposes outlined above or as required by law. Facebook-derived data is stored according to Meta’s Platform Terms and is deleted upon your request.

6. Cookies

We use cookies to enable essential site functionality, remember preferences, and analyze website traffic. You can manage cookie settings via your browser.